Accessibility
Everyone should be able to use this guide, including people who use a screen reader, a keyboard, captions, or zoom. Here's what I do and how to reach me.
[Draft for attorney review. Remove this line after the attorney signs off.]
Last reviewed: October 17, 2026
My goal
This guide is for every business owner, including people with disabilities. I want you to be able to read every page, use every form, and watch every video, whether you use a mouse, a keyboard, a phone, a screen reader, or zoom.
Accessibility is ongoing work, not a box I checked once. When I add pages or change the design, I check them again.
The standard I follow
I aim to meet the Web Content Accessibility Guidelines (WCAG) 2.2, Level AA. These guidelines are published by the World Wide Web Consortium (W3C), the group that sets standards for the web. The U.S. Department of Justice points businesses to these guidelines for making websites accessible under the Americans with Disabilities Act (ADA).
What's built in
- Plain language. Pages are written in short, everyday sentences, and every acronym is spelled out the first time it's used.
- Keyboard use. You can reach every link, button, menu, form, and search box with the keyboard. A "Skip to content" link lets you jump past the menu. You can see where you are on the page as you move with the Tab key.
- Screen readers. Pages use real headings, lists, and landmarks, so screen readers can move through them. Images that carry meaning have text descriptions, and decorative ones are hidden from screen readers.
- Forms. Every form field has a visible label, and fields you can skip say so in words, not just with color.
- Easy to read. Text is dark on a light background with strong contrast, and nothing important is shown by color alone.
- Zoom and phones. Pages work at phone, tablet, and desktop sizes, and you can zoom in without text getting cut off. Wide tables can be scrolled sideways with the keyboard.
- No flashing. Nothing on the site flashes or moves on its own.
- Search. The site search works with a keyboard and on phones and tablets.
Videos
[Confirm before launch: every video has accurate captions, and each guide page covers the same steps in writing.]
Each video is on a guide page that explains the same steps in writing, so you never need the video to follow the guide. Videos never play until you press play.
How I check it
- I run automated accessibility tests on the site's main pages and guide pages, at desktop and phone sizes, against the WCAG 2.2 Level AA rules those tests can check.
- I check pages by hand with only a keyboard, and at different screen sizes and zoom levels.
- When someone reports a problem, I fix it and check the pages built the same way.
Automated tests can't catch everything, which is why I also check by hand and ask for your feedback.
Known problems
As of the review date at the top of this page, I don't know of any problems that would stop someone from using the guide. If you find one, please tell me. I'll list any known problem here, with what I'm doing about it, until it's fixed.
Tools from other companies
A few parts of the site come from other companies:
- The video player is from YouTube.
- The spam check on forms is Cloudflare Turnstile. It usually works without you doing anything.
I chose tools that support keyboards and screen readers, but I can't change how they're built. If one of them gets in your way, tell me and I'll help another way. For example, if the spam check blocks you, I can take your message or signup another way.
The guide also links to outside websites, like Google's help pages and government sites. I can't control how accessible those are.
Ask for help or another format
If you need any page or checklist in another format, like larger print, plain text, or read over the phone, ask me. I'll get it to you at no charge.
Report a problem
If something on this site is hard to use, please tell me. Use the contact page and pick "Something on a page is wrong or out of date" as the topic. It helps to include:
- The link to the page.
- What you were trying to do, and what went wrong.
- The device, browser, and any assistive tool you use, like a screen reader, if you're comfortable sharing.
If the contact form doesn't work for you, write to me at: [Mailing address for legal notices. A post office box works]
I'll answer within [Number of business days to answer an accessibility request, for example 5] business days and tell you what I'll do about it.